Entefy CEO Alston Ghafourifar speaks about AI and digital transformation with executives and policy experts from Germany

Innovation can spread globally through the exchange of ideas. This principle was on display recently as Entefy CEO Alston Ghafourifar met with a German delegation of executives and government officials in Palo Alto. Alston was invited to present his views on the past, present, and future of digital interaction—the sum of all human-to-human, human-to-machine, and machine-to-machine interactions in the modern workforce. 

The meeting took place during the delegation’s 4-day visit with Silicon Valley technology companies including Oracle, Google, SAP, Equinix, Salesforce, and Entefy, aimed at integrating the Valley’s technological know-how into frameworks meant to inform industrial planning and policy formation in their native Germany. The group sat down with Entefy to learn about cutting-edge advances in multi-modal machine intelligence and AI-powered communication, search, and cybersecurity.

Alston’s presentation focused on solutions to 3 central challenges facing the digital world today: ever-increasing information overload, organizational strains resulting from emerging technologies (such as machine learning), and the fragmentation of digital technology and data across platforms, standards, and channels.

The path forward, Alston argued, is to create a new generation of machine intelligence that operates using natural human communication and interaction behaviors—in contrast to the often-obtuse interfaces of legacy applications. By applying advanced AI and machine learning techniques, Entefy is building natural language interfaces that hide the complexity of underlying AI systems. Ultimately leading to machine cognition that augments people’s capabilities and boosts organization-wide productivity.

The presentation sparked a lively conversation amongst the delegation, Alston, and members of Entefy’s AI team.